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But imagine a world in which everything is an app. | Но представьте себе мир, где всё — приложения. | en-ru |
In HTML 5, digital Detroit gets replaced by this thing where every tweet is an app, every advertisement is an instance of a store. | 在 HTML 5 中, 數位底特律被取代掉了, 變成每則推特推文都是個應用程式, 每則廣告都是個商店的事例。 | en-zh-tw |
Think about what that means. | Piensen en lo que eso significa. | en-es |
So instead of seeing an Amazon display ad, you see the store, say, on the New York Times Book Review. | Thay vì nhìn thấy một quảng cáo của Amazon, bạn thấy một của hàng, ví dụ như, trên báo New York Times Book Review. | en-vi |
You can both create demand and satisfy it in the same place. | Podemos criar demanda e satisfazê-la no mesmo lugar. | en-pt-br |
Because that's better for everybody. | כי זה יותר טוב לכולם. | en-he |
Saves time, increases engagement, because it keeps you on the page. | Это экономит время и способствует участию, потому что вы остаётесь на странице. | en-ru |
We're going from a web of elevators, where you go to different places, and you go off sites and you lose people, to a control panel model. | Vamos de una Web de elevadores, que lo llevan a sitios distintos, se va de los sitios y pierde gente, a un modelo de panel de control. | en-es |
And guess who's going to make it? | Tahmin edin bu paneli kim yapacak? | en-tr |
You are. | Önök is. | en-hu |
I started Improv Everywhere about 10 years ago when I moved to New York City with an interest in acting and comedy. | Körülbelül 10 éve kezdtem el az Improv Everywhere-t, amikor New York-ba költöztem hatalmas érdeklődéssel a színház és a komédia iránt. | en-hu |
Because I was new to the city, I didn't have access to a stage, so I decided to create my own in public places. | Protože jsem byl v New Yorku nový, neměl jsem kde hrát. Rozhodl jsem se proto hrát na veřejných místech. | en-cs |
So the first project we're going to take a look at is the very first No Pants Subway Ride. | Het eerste project waar we naar gaan kijken is de eerste 'No Pants Subway Ride'. (Zonder-Broek-Metrorit) Dat was in januari 2002. | en-nl |
Now, this took place in January of 2002. | I aquesta dona és l'estrella del video. | en-ca |
And this woman is the star of the video. | 她並不知道她正在被拍攝中 | en-zh-tw |
She doesn't know she's being filmed. | 그녀는 몰래 카메라에 찍히고 있습니다 | en-ko |
She's being filmed with a hidden camera. | นี่เป็นรถไฟในนิวยอร์ก 6 สถานี | en-th |
This is on the 6 train in New York City. | E questa è la prima fermata della linea. | en-it |
And this is the first stop along the line. | 两个丹麦人上来了 | en-zh-cn |
These are two Danish guys who come in and sit down next to the hidden camera. | 2人やってきて隠しカメラの横に座りました | en-ja |
And that's me right there in a brown coat. | Og det er meg i den brune jakken. Det er omtrent 0 grader ute. | en-nb |
I'm wearing a hat. I'm wearing a scarf. | Levo un sombreiro e unha bufanda e a rapaza vaime ver agora mesmo. | en-gl |
(Laughter) And as you'll see now, I'm not wearing pants. | (Gelach) Zoals je ziet, draag ik geen broek. | en-nl |
(Laughter) At this point -- at this point she's noticed me, but in New York there's weirdos on any given train car. | (Gelach) Hier merkte ze me op, maar in New York zitten er op elke trein wel rare types. Een zo’n persoon is niet zo ongewoon. | en-nl |
One person's not that unusual. | 女性は本に戻ります ちなみに題は「レイプ」です | en-ja |
She goes back to reading her book, which is unfortunately titled "Rape." | (Cười) | en-vi |
(Laughter) So she's noticed the unusual thing, but she's gone back to her normal life. | Elle a remarqué cette chose inhabituelle, mais elle a continué sa vie normalement. | en-fr |
Now, in the meantime, I have six friends who are waiting at the next six consecutive stops in their underwear as well. | Pendant ce temps là, j’ai six amis qui attendent aux six arrêts suivants, eux aussi en sous-vêtements. | en-fr |
They're going to be entering this car one by one. | سيلجون لهذه العربة الواحد تلو الآخر. سنتصرف كما لو أننا لا يعرف الواحد منا الآخر. | en-ar |
And we'll act as if it's just an unfortunate mistake we've made, forgetting our pants on this cold January day. | Vamos agir como se tivéssemos feito um grande erro, ao esquecermo-nos das nossas calças neste dia frio de janeiro. | en-pt |
(Laughter) (Laughter continues) So at this point, she decides to put the rape book away. | (ضحك) في هذه اللحظة، قررت أن تترك كتاب "الإغتصاب" جانبا. | en-ar |
(Laughter) And she decides to be a little bit more aware of her surroundings. | (Gelach) Ze besluit om zich een beetje meer bewust te zijn van haar omgeving. | en-nl |
In the meantime, the two Danish guys to the left of the camera, they're cracking up. | באותו הזמן, שני הבחורים הדנים משמאל למצלמה, הם מתפוצצים מצחוק. הם חושבים שזה הדבר הכי מצחיק שהם ראו בחייהם. | en-he |
They think this is the funniest thing they've ever seen before. | Und sehen Sie, wie sie jetzt mit ihnen Augenkontakt aufnimmt. | en-de |
(Laughter) And I love that moment in this video, because before it became a shared experience, it was something that was maybe a little bit scary, or something that was at least confusing to her. | (Smích) Tenhle moment miluju, protože než se z toho stal společný zážitek, bylo to cosi trochu hrozivého, nebo minimálně podivného. | en-cs |
And then, once it became a shared experience, it was funny and something that she could laugh at. | Ir kai situacija tapo bendru išgyvenimu, pasidarė linksma ir iš kurios galima pasijuokti. Šiuo metu traukinys stoja | en-lt |
So the train is now pulling into the third stop along the 6 line. | for der tredje stop i linje 6 | en-da |
(Laughter) So the video won't show everything. | (Nevetés) Tehát a videó nem mutat mindent. Ez még négy megállón át folytatódik. | en-hu |
This goes on for another four stops. | Celkovo nastúpi anonymne sedem chlapov v spodkoch. | en-sk |
At the eighth stop, a girl came in with a giant duffel bag and announced she had pants for sale for a dollar -- like you might sell batteries or candy on the train. | На осмата спирка, се качи момиче с огромна торба и каза, че има панталони за продан по долар на чифт - сякаш продаваше батерии или бонбони в метрото. | en-bg |
We all very matter-of-factly bought a pair of pants, put them on and said, "Thank you. That's exactly what I needed today," and then exited without revealing what had happened and went in all different directions. | I amb tota la naturalitat del món comprem uns pantalons, ens els posem i diem: "Gràcies. És exactament el que necessitava avui". I sense donar-hi molta importància, marxem en direccions diferents. | en-ca |
So that's a still from the video there. | Så det er stadigvæk fra videoen her. | en-da |
And I love that girl's reaction so much. | 전 그녀의 반응이 정말 좋습니다. | en-ko |
And watching that videotape later that day inspired me to keep doing what I do. | Und mir dieses Videoband später an jenem Tag anzusehen, hat mich dazu inspiriert, weiter zu machen mit dem, was ich tue. | en-de |
And really one of the points of Improv Everywhere is to cause a scene in a public place that is a positive experience for other people. | Um dos objetivos do Improv Everywhere é provocar um episódio num espaço público que seja uma experiência positiva para outras pessoas. | en-pt |
It's a prank, but it's a prank that gives somebody a great story to tell. | É unha trasnada, pero consegue que a xente teña boas historias que contar. | en-gl |
And her reaction inspired me to do a second annual No Pants Subway Ride. | 女性の反応がよかったので 第2回ズボンなし地下鉄乗車を行い | en-ja |
And we've continued to do it every year. | Nastavili smo to raditi svake godine. | en-hr |
This January, we did the 10th annual No Pants Subway Ride where a diverse group of 3,500 people rode the train in their underwear in New York -- almost every single train line in the city. | У січні цього року відбувся десятий щорічний флешмоб "У метро без штанів". Строката група з 3,500 осіб проїхалася Нью-Йоркським метро у спідній білизні. Майже у кожному вагоні в місті. А також у 50 інших містах по всьому світу | en-uk |
And also in 50 other cities around the world, people participated. | v 50 dalších městech po celém světě. (Smích) | en-cs |
(Laughter) As I started taking improv class at the Upright Citizens Brigade Theater and meeting other creative people and other performers and comedians, I started amassing a mailing list of people who wanted to do these types of projects. | Khi tôi bắt đầu học lớp hài kịch ứng khẩu ở nhà hát Upright Citizens Brigade và gặp những con người sáng tạo khác và những nghệ sĩ, diễn viên hài khác, tôi bắt đầu tích luỹ một danh sách địa chỉ email của những người muốn làm những dự án loại này. Như thế tôi có thể làm những dự án tầm cỡ hơn. | en-vi |
So I could do more large-scale projects. | 有一天我走過聯合廣場的時候 | en-zh-tw |
Well, one day I was walking through Union Square, and I saw this building, which had just been built in 2005. | ir pamačiau tokį pastatą, kuris ką tik buvo pastatytas 2005 metais. | en-lt |
There was a girl in one of the windows and she was dancing. | A v jednom z okien bolo dievča a tancovalo. Bolo to veľmi zvláštne, | en-sk |
It was very peculiar, because it was dark out, but she was backlit with florescent lighting. | 因为周围都很暗 荧光从她背后照过来 就是浑然天成的舞台一样 | en-zh-cn |
She was very much onstage and I couldn't figure out why she was doing it. | i no vaig poder advertir per què estava fent allò. Després de 15 segons la seva amiga va aparèixer, | en-ca |
After about 15 seconds, her friend appeared -- she had been hiding behind a display. | او پشت يه ديوار بود اونها خنديدن و همديگه رو بغل كردن و رفتن. | en-fa |
They laughed, hugged each other and ran away. | Tehát úgy tűnt, hogy ez egy bátorság próba volt. | en-hu |
Maybe she had been dared to do this. | Iso inspiroume. | en-gl |
Looking at the entire facade -- there were 70 total windows -- and I knew what I had to do. | Keď som sa pozrel na celú fasádu - bolo tam dokopy 70 okien - vedel som, čo musím urobiť. (Smiech) | en-sk |
(Laughter) So this project is called Look Up More. | (Risos) O projeto chama-se "Olhem lá para cima". | en-pt |
We had 70 actors dress in black. | Kjo ishte terersisht e pa autorizuar. | en-sq |
We didn't let the stores know we were coming. | Vi fortalte ikke butikkene at vi kom. | en-nb |
And I stood in the park giving signals. | És ott álltam a parkban, jeleket adva. | en-hu |
The first signal was for everybody to hold up these four-foot tall letters that spelled out "Look Up More," the name of the project. | 第一個信號是讓他們一起舉起這些四英尺高的字母 拼成這個企劃的名字: "多抬頭看一些" | en-zh-tw |
The second signal was for everybody to do jumping jacks together. | O segundo sinal era para toda a gente saltar ao mesmo tempo. | en-pt |
You'll see that start right here. | 你这会儿就能看到 | en-zh-cn |
(Laughter) And then we had dancing. We had everyone dance. | (웃음) 춤도 췄습니다. | en-ko |
And then we had dance solos where only one person would dance and everybody would point to them. | След това имахме солови изпълнения, при които само един човек танцува докато другите го посочваха. (Смях) | en-bg |
(Laughter) So then I gave a new hand signal, which signaled the next soloist down below in Forever 21, and he danced. | Potom som im dal ďalší signál rukou, ktorý znamenal ďalší sólista dole vo Forever 21, a ten tancoval. Diali sa tam ďalšie veci. | en-sk |
There were several other activities. | Fizemos várias outras atividades. | en-pt |
We had people jumping up and down, people dropping to the ground. | pessoas caindo no chão. | en-pt-br |
And I was standing just anonymously in a sweatshirt, putting my hand on and off of a trashcan to signal the advancement. | Und ich stand da nur ganz anonym in einem Pullover und bewegte meine Hand von einem Abfalleimer hin und weg, um das Vorwärtskommen anzuzeigen. | en-de |
And because it was in Union Square Park, right by a subway station, there were hundreds of people by the end who stopped and looked up and watched what we were doing. | 因为这是在联合广场公园 离地铁站很近 最后有好几百人 停下来观看 我们的表演 | en-zh-cn |
There's a better photo of it. | Bu daha iyi bir resim. | en-tr |
So that particular event was inspired by a moment that I happened to stumble upon. | Así que este acontecemento concreto inspirouse nun momento co que me topei de casualidade. | en-gl |
The next project I want to show was given to me in an email from a stranger. | Il prossimo progetto che voglio mostrare me l'ha suggerito un'email da uno sconosciuto. | en-it |
A high school kid in Texas wrote me in 2006 and said, "You should get as many people as possible to put on blue polo shirts and khaki pants and go into a Best Buy and stand around." | Un lycéen du Texas m’a écrit en 2006 en disant, « Tu devrais rassembler le plus de gens possible qui portent un t-shirt bleu et des pantalons kaki qui rentrent dans un Best Buy et restent là à ne rien faire ». | en-fr |
(Laughter) (Applause) So I wrote this high school kid back immediately and I said, "Yes, you are correct. | (Γέλια) (Χειροκρότημα) Απάντησα αμέσως στο παιδί αυτό και του είπα, "Ναι, έχεις δίκιο. Νομίζω ότι θα το δοκιμάσω το σαββατοκύριακο. | en-el |
I think I'll try to do that this weekend. Thank you." | 就是这个视频 | en-zh-cn |
So here's the video. | Está aqui o vídeo. | en-pt |
So again, this is 2005. | Esta é a Best Buy na cidade de Nova York. | en-pt-br |
We had about 80 people show up to participate, entering one by one. | Մոտ 80 հոգի եկավ մասնակցելու միջոցառմանը, նրանք մեկ առ մեկ մտնում էին խանութ։ | en-hy |
There was an eight-year-old girl, a 10-year-old girl. | Účastnily se taky osmi a desetileté dívky. | en-cs |
There was also a 65-year-old man who participated. | Es gab auch einen 65 Jahre alten Mann, der mit dabei war. | en-de |
So a very diverse group of people. | Un gruppo molto eterogeneo di persone. | en-it |
(Laughter) And I told people, "Don't work. Don't actually do work. | 我告訴他們:「別幹活,別真的工作。 | en-zh-tw |
But also, don't shop. | но и не делайте вид, что вы покупатели. | en-ru |
Just stand around and don't face products." | Просто стійте, не дивлячись на товари". | en-uk |
Now you can see the regular employees by the ones that have the yellow tags on their shirt. | حالا شما ميتونيد كاركنان عادي فروشگاه رو ببينيد كه نوشتههاي زرد روي لباسشون هست. | en-fa |
Everybody else is one of our actors. | Svi ostali su naši glumci. | en-sr |
(Laughter) The lower-level employees thought it was very funny. | (Смях) Най-обикновените служители решиха, че е много забавно. И на практика някои от тях отидоха до офисите си, за да вземат камери | en-bg |
Several of them went to go get their camera from the break room and took photos with us. | dhe bene foto me neve. Shume prej tyre bene shaka duke tentuar te na kthjene prapa neve | en-sq |
A lot of them made jokes about trying to get us to go to the back to get heavy television sets for customers. | 为客人把沉重的电视机抬出来 | en-zh-cn |
The managers and the security guards, on the other hand, did not find it particularly funny. | Bet vadybininkams ir apsaugos darbuotojams tai nelabai patiko. Juos galite matyti čia. | en-lt |
You can see them in this footage. | Вони вдягнені у жовті або чорні футболки. | en-uk |
And we were there probably 10 minutes before the managers decided to dial 911. | و ما احتمالا ده دقيقه قبل از اينكه مديران تصميم بگيرن به پليس زنگ بزنن اونجا بوديم. | en-fa |
(Laughter) So they started running around telling everybody the cops were coming, "Watch out, the cops are coming." | (Kahkahalar) Herkes etrafta koşuşturup polisler geliyor, dikkat edin, polisler geliyor diye bağırmaya başladı. | en-tr |
And you can see the cops in this footage right here. | 바로 이 장면에서 경찰이 보입니다. | en-ko |
That's a cop wearing black right there, being filmed with a hidden camera. | Ահա մի ոստիկան, սև գույնի համազգեստով, որը նկարվում է թաքնված տեսախցիկով։ | en-hy |
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