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I think what they're excited about is they can follow these kids, not only in school; on Christmas, we saw some of the kids were doing it.
Det är inte bara något som händer i skolan. Vi kunde t.o.m. se att några elever jobbade med det under julen.
en-sv
We can track everything, track them as they go through the entire district.
우리는 모든 이력을 확인할 수 있죠. 학교에서는 실제로 전체 학구의 학습 이력을 확인할 수 있습니다.
en-ko
Through the summers, as they go from one teacher to the next, you have this continuity of data that even at the district level, they can see.
여름을 거쳐, 학생들이 다른 교사에게 넘어갈 때, 학구 차원에서 데이터의 연속성을 가질 수가 있는 것입니다.
en-ko
BG: So some of those views we saw were for the teacher to go in and track actually what's going on with those kids.
BG: Algunas de esas pantallas que vimos eran para que el profesor entrara y le diera seguimiento a cómo van esos niños.
en-es
So you're getting feedback on those teacher views to see what they think they need?
所以你能得到老师的看法 去看他们在想什么
en-zh-cn
SK: Oh yeah. Most of those were specs by the teachers.
СХ: О да. Учителите изискаха повечето данни.
en-bg
We made some of those for students so they could see their data, but we have a very tight design loop with the teachers themselves.
Némelyiket a diákoknak csináltuk, hogy lássák az adataikat, de nagyon szoros design kapcsolatban vagyunk magukkal a tanárokkal. És ők azt mondják: "Ez jó, de..."
en-hu
And they're saying, "Hey, this is nice, but --" Like that focus graph, a lot of the teachers said, "I have a feeling a lot of the kids are jumping around and not focusing on one topic."
Como aquele gráfico de foco, muitos professores disseram: "Eu tenho a impressão que muitas crianças estão pulando e não se focando num tópico." Então fizemos esse diagrama de foco.
en-pt-br
So we made that focus diagram.
Tako da su to sve pogonili učitelji.
en-hr
So it's all been teacher-driven. It's been pretty crazy.
Det har varit rätt galet.
en-sv
BG: Is this ready for prime time?
BG: Vai tas ir gatavs nopietnam darbam?
en-lv
Do you think a lot of classes next school year should try this thing out?
Ar manote, kad kitais mokslo metais daugiau klasių galėtų įsijungti?
en-lt
SK: Yeah, it's ready.
SK: 네, 준비되어 있습니다.
en-ko
We've got a million people on the site already, so we can handle a few more.
Už dnes máme milion uživatelů, takže vydržíme i pár dalších. (smích)
en-cs
(Laughter) No, no reason why it really can't happen in every classroom in America tomorrow.
(Risos) Não há nenhuma razão para que isso não aconteça em todas as salas de aula dos EUA amanhã.
en-pt
BG: And the vision of the tutoring thing.
Bilas Geitsas: Konsultavimo funkcija.
en-lt
The idea there is, if I'm confused about a topic, somehow right in the user interface, I'd find people who are volunteering, maybe see their reputation, and I could schedule and connect up with those people?
იდეა შემდეგში, თუ მიძნელდება თემის გაგება, როგორღაც იქვე მომხმარებლის გვერდზე ვიპოვი ხალხს ვინც მოხალისეა, ამბათ ვნახო მათი რეპუტაცია და შევძლებ დავგეგმო მათთან დაკავშირება?
en-ka
SK: Absolutely. And this is something I recommend everyone in this audience do.
SK: Rozhodně. A právě to je věc, kterou bych chtěl doporučit všem v publiku.
en-cs
Those dashboards the teachers have, you can go log in right now and you can essentially become a coach for your kids, your nephews, your cousins, or maybe some kids at the Boys and Girls Club.
Ara mateix ens podem fer una pantalla com la dels mestres i bàsicament fer-nos tutors dels nostres fills, o nebots, o cosins, potser dels nens i nenes del Club Infantil.
en-ca
And yeah, you can start becoming a mentor, a tutor, really immediately.
และแน่นอน คุณสามารถเริ่มเป็นผู้ให้คำปรึกษา, เป็นครูพิเศษ ได้เลยทันทีจริงๆ
en-th
But yeah, it's all there.
Alltså - allt finns där.
en-sv
BG: Well, it's amazing.
BG: Bé, és impressionant.
en-ca
I think you just got a glimpse of the future of education.
Cred că tocmai v-ați făcut o părere despre viitorul educației.
en-ro
BG: Thank you. SK: Thank you.
Mulțumesc! SK: Mulțumesc!
en-ro
Mark Zuckerberg, a journalist was asking him a question about the news feed.
Mark Zuckerberg a fost întrebat despre știrile personalizate 'News Feed' de pe Facebook.
en-ro
And the journalist was asking him, "Why is this so important?"
La domanda era, "Perché è tanto importante?"
en-it
And Zuckerberg said, "A squirrel dying in your front yard may be more relevant to your interests right now than people dying in Africa."
Dan Zuckerberg menjawab, "Seekor tupai yang sekarat di halaman depan Anda mungkin lebih relevan dengan minat Anda sekarang dibandingkan orang-orang sekarat di Afrika."
en-id
And I want to talk about what a Web based on that idea of relevance might look like.
この関連性の考え方をもとにした ウェブとはどういうことか話したいと思います
en-ja
So when I was growing up in a really rural area in Maine, the Internet meant something very different to me.
هكذا حين نشأت في منطقة قروية في مين، كان الانترنت يعني شيئا مختلفا بالنسبة لي.
en-ar
It meant a connection to the world.
Es war eine Verbindung zur Welt.
en-de
It meant something that would connect us all together.
Significava quelcom per connectar-nos a tots.
en-ca
And I was sure that it was going to be great for democracy and for our society.
E eu tinha a certeza que seria ótimo para a democracia e para a nossa sociedade.
en-pt
But there's this shift in how information is flowing online, and it's invisible.
لكن حصلت هذه النقلة في كيفية تدفق المعلومات على الانترنت، وهي غير مرئية.
en-ar
And if we don't pay attention to it, it could be a real problem.
Se não lhe prestarmos atenção, poderá ser um grande problema.
en-pt
So I first noticed this in a place I spend a lot of time -- my Facebook page.
За първи път забелязах това на място, където прекарвам много време -- моята Фейсбук страница.
en-bg
I'm progressive, politically -- big surprise -- but I've always gone out of my way to meet conservatives.
Snažím sa byť pokrokový, aj politicky -- veľké prekvapenie -- ale vždy som sa stýkal aj s konzervatívcami.
en-sk
I like hearing what they're thinking about; I like seeing what they link to; I like learning a thing or two.
Îmi place să aud părerile lor; îmi place să văd ce link-uri postează, îmi place să învăț lucruri.
en-ro
And so I was surprised when I noticed one day that the conservatives had disappeared from my Facebook feed.
Եվ մի օր ես անակընկալի եկա, երբ նկատեցի, որ պահպանողականների մասին տեղեկատվությունն անհետացել է իմ Ֆեյսբուքի լրահոսից:
en-hy
And what it turned out was going on was that Facebook was looking at which links I clicked on, and it was noticing that, actually, I was clicking more on my liberal friends' links than on my conservative friends' links.
ผมพบว่า เฟสบุ๊คกำลังศึกษาว่าผมคลิกลิงค์อะไรบ้าง และมันเห็นว่า ผมคลิกลิงค์ของเพื่อนเสรีนิยม มากกว่าเพื่อนอนุรักษ์นิยมของผม
en-th
And without consulting me about it, it had edited them out.
E, sem me consultar sobre isto, ele os deletou.
en-pt-br
They disappeared.
De forsvant.
en-nb
So Facebook isn't the only place that's doing this kind of invisible, algorithmic editing of the Web.
Ali Facebook nije jedino mesto koje radi ovo nevidljivo, algoritamsko menjanje Weba.
en-sr
Google's doing it too.
O Google o faz também.
en-pt-br
If I search for something, and you search for something, even right now at the very same time, we may get very different search results.
ถ้าผมและคุณค้นสิ่งเดียวกัน แม้กระทั่งตอนนี้ในเวลาเดียวกัน เราอาจจะได้ผลลัพธ์ที่แตกต่างกันมาก
en-th
Even if you're logged out, one engineer told me, there are 57 signals that Google looks at -- everything from what kind of computer you're on to what kind of browser you're using to where you're located -- that it uses to personally tailor your query results.
あるエンジニアによると ログオンしてなくても 57個のシグナルを Googleはチェックしているそうです どんなPCを使っているか どのブラウザを使っているか 現在地は何処かなどによって 検索結果を調節しているのです
en-ja
Think about it for a second: there is no standard Google anymore.
Denken sie mal drüber nach: es gibt kein Standard-Google mehr.
en-de
And you know, the funny thing about this is that it's hard to see.
Og du vet, det rare med dette er at det er vanskelig å se.
en-nb
You can't see how different your search results are from anyone else's.
Nu vezi cât de diferite sunt rezultatele căutării tale față de ale altcuiva.
en-ro
But a couple of weeks ago, I asked a bunch of friends to Google "Egypt" and to send me screen shots of what they got.
Ali prije nekoliko tjedana pitao sam grupu prijatelja da guglaju "Egipat" i da mi pošalju snimak ekrana koji su dobili.
en-hr
So here's my friend Scott's screen shot.
Ja fotoja e shokut tim, Skotit.
en-sq
And here's my friend Daniel's screen shot.
А ось скріншот мого друга Денієла.
en-uk
When you put them side-by-side, you don't even have to read the links to see how different these two pages are.
Kui need kõrvuti panna, ei pea isegi linke lähemalt lugema, et aru saada kui erinevad tulemused on.
en-et
But when you do read the links, it's really quite remarkable.
Pero si leemos los enlaces es muy notable.
en-es
Daniel didn't get anything about the protests in Egypt at all in his first page of Google results.
Даниель на своей первой странице поисковых результатов вообще ничего не нашёл о протестах в Египте
en-ru
Scott's results were full of them.
نتایج جستجوی " اسکات " پر از آنها بود.
en-fa
And this was the big story of the day at that time.
시위는 그 당시의 가장 큰 뉴스거리였죠.
en-ko
That's how different these results are becoming.
Ось наскільки різними стають результати пошуку.
en-uk
So it's not just Google and Facebook either.
To nisu čak ni samo Google i Facebook.
en-sr
This is something that's sweeping the Web.
Ini adalah sesuatu yang melanda seluruh Web.
en-id
There are a whole host of companies that are doing this kind of personalization.
Ka plot kompani që e bëjnë këtë lloj personalizimi.
en-sq
Yahoo News, the biggest news site on the Internet, is now personalized -- different people get different things.
Yahoo News, den største nyhetssiden på Internett, er nå personalisert – forskjellige folk ser forskjellige ting.
en-nb
Huffington Post, the Washington Post, the New York Times -- all flirting with personalization in various ways.
Huffington Post, Washington Post, New York Times -- er alle i gang med at personliggøre på forskellige måder.
en-da
And this moves us very quickly toward a world in which the Internet is showing us what it thinks we want to see, but not necessarily what we need to see.
Ja seeläbi liigume kiiresti olukorrani, kus internet näitab meile ainult neid asju mida ta eeldab, et näha tahame, mis ei pruugi alati olla asjad, mida nägema peame.
en-et
As Eric Schmidt said, "It will be very hard for people to watch or consume something that has not in some sense been tailored for them."
Як Ерік Шмідт сказав: "Це стане дуже складним для людей, подивитися або спожити щось що не було, певною мірою, підігнане під них."
en-uk
So I do think this is a problem.
Úgy gondolom, hogy ez baj.
en-hu
And I think, if you take all of these filters together, you take all these algorithms, you get what I call a filter bubble.
I mislim da, ako skupite sve te filtere, uzmete sve te algoritme, dobijete ono što zovem filter mehurić.
en-sr
And your filter bubble is your own personal, unique universe of information that you live in online.
Ja see filtreeritud mull on Sinu isiklik, ainulaadne inforuum, milles internetis olles elad.
en-et
And what's in your filter bubble depends on who you are, and it depends on what you do.
Dhe se ç'përmban flluska juaj e filtrave varet se kush jeni, dhe se çfarë bëni.
en-sq
But the thing is that you don't decide what gets in.
لكن الحاصل هو أنك لا تقرر ما الذي يدخله.
en-ar
And more importantly, you don't actually see what gets edited out.
Et plus important, vous ne voyez pas en fait ce qui se trouve rejeté.
en-fr
So one of the problems with the filter bubble was discovered by some researchers at Netflix.
Üks filtreeritud mulli probleeme avastati Netflixi analüütikute poolt.
en-et
And they were looking at the Netflix queues, and they noticed something kind of funny that a lot of us probably have noticed, which is there are some movies that just sort of zip right up and out to our houses.
Ze keken naar de Netflix wachtrijen en ze merkten iets grappigs op dat velen van ons waarschijnlijk al opgemerkt hadden, dat er een aantal films zijn die gewoon opduiken en in onze huizen terecht komen.
en-nl
They enter the queue, they just zip right out.
オーダーが入るとすぐに発送されます
en-ja
So "Iron Man" zips right out, and "Waiting for Superman" can wait for a really long time.
Jadi "Iron Man" langsung terkirim, dan "Waiting for Superman" dapat menunggu untuk waktu yang sangat lama.
en-id
What they discovered was that in our Netflix queues there's this epic struggle going on between our future aspirational selves and our more impulsive present selves.
Նրանք հայտնաբերեցին, որ Netfix-ի հերթերում, տեղի է ունենում հսկայական պայքար, երկու «ես»-երի միջև` այն, ինչպես մենք ցանկանում ենք լինել և ավելի իմպուլսիվ, այսօրվա «ես»-ի միջև։
en-hy
You know we all want to be someone who has watched "Rashomon," but right now we want to watch "Ace Ventura" for the fourth time.
Bạn biết tất cả chúng ta đều muốn là người đã xem "Rashomon," nhưng ngay lúc này chúng ta lại muốn xem "Ace Ventura" lần thứ tư.
en-vi
(Laughter) So the best editing gives us a bit of both.
( خنده ) پس بهترین ویرایش ، به ما کمی از هر دو نوع را می‌دهد.
en-fa
It gives us a little bit of Justin Bieber and a little bit of Afghanistan.
它会为我们提供一点儿有关贾斯汀·比伯的信息, 也会提供一点儿有关阿富汗的信息。
en-zh-cn
It gives us some information vegetables; it gives us some information dessert.
Det giver os nogle informationsgrøntsager; det giver os noget informationsdessert.
en-da
And the challenge with these kinds of algorithmic filters, these personalized filters, is that, because they're mainly looking at what you click on first, it can throw off that balance.
Og udfordringen med denne slags algoritmiske filtre, disse personaliserede filtre, er at, fordi de hovedsageligt kigger på hvad man klikker på først, kan det forstyrre balancen.
en-da
And instead of a balanced information diet, you can end up surrounded by information junk food.
Και αντί να προσφέρεται μια ισορροπημένη "δίαιτα" πληροφόρησης, μπορεί να καταλήξεις με άχρηστο πρόχειρο "φαγητό".
en-el
What this suggests is actually that we may have the story about the Internet wrong.
Hatalı internet hakkındaki gerçekten tavsiye edilmiş hikayeye sahip olabiliriz.
en-tr
In a broadcast society -- this is how the founding mythology goes -- in a broadcast society, there were these gatekeepers, the editors, and they controlled the flows of information.
I ett etermediasamhället -- låter den grundande mytologin på detta sätt -- i ett etermediasamhälle fanns dessa grindvakter, dessa redaktörer, och de kontrollerade informationsflödet.
en-sv
And along came the Internet and it swept them out of the way, and it allowed all of us to connect together, and it was awesome.
ואז בא האינטרנט וניפנף אותם הצידה, וזה איפשר לנו להתחבר זה לזה, וזה היה פשוט נפלא.
en-he
But that's not actually what's happening right now.
Но это не то, что в действительности происходит сейчас.
en-ru
What we're seeing is more of a passing of the torch from human gatekeepers to algorithmic ones.
Det vi ser nu, er mere end slags videregiven fra de menneskelige kontrollører til de algoritmiske.
en-da
And the thing is that the algorithms don't yet have the kind of embedded ethics that the editors did.
Եվ բանը նրանում է, որ ալգորիթմերը դեռևս չունեն ներկառուցված էթիկական նորմեր, ի տարբերություն խմբագիրների:
en-hy
So if algorithms are going to curate the world for us, if they're going to decide what we get to see and what we don't get to see, then we need to make sure that they're not just keyed to relevance.
כך שאם האלגוריתמים הולכים לנהל לנו את העולם, אם הם הולכים להחליט מה נזכה לראות ומה לא נזכה, אז עלינו לוודא שהם לא מכווננים רק לפי מידת הרלוונטיות.
en-he
We need to make sure that they also show us things that are uncomfortable or challenging or important -- this is what TED does -- other points of view.
Мы должны убедиться, что они будут нам также показывать вещи, которые неприятны, бросают нам вызов или являются значимыми – именно это делает TED – другие точки зрения.
en-ru
And the thing is, we've actually been here before as a society.
V skutočnosti sme my, ako spoločnosť, v takejto situácií už boli.
en-sk
In 1915, it's not like newspapers were sweating a lot about their civic responsibilities.
在1915年,报纸并没有报道很多有关 有关公民责任的信息。
en-zh-cn
Then people noticed that they were doing something really important.
Tuomet žmonės pastebėjo, kad jie darė kažką labai svarbaus.
en-lt
That, in fact, you couldn't have a functioning democracy if citizens didn't get a good flow of information, that the newspapers were critical because they were acting as the filter, and then journalistic ethics developed.
Que, de hecho, no se puede tener una democracia que funcione si los ciudadanos no acceden a un buen flujo de información. Que los periódicos eran críticos porque actuaban de filtro y entonces nace la ética periodística.
en-es
It wasn't perfect, but it got us through the last century.
ის არ იყო სრულყოფილი, მაგრამ მან გადაგვატანინა ბოლო საუკუნე.
en-ka
And so now, we're kind of back in 1915 on the Web.
Ed ora ci troviamo nel 1915 della Rete.
en-it
And we need the new gatekeepers to encode that kind of responsibility into the code that they're writing.
A potřebujeme, aby noví strážci zabudovali ten smysl zodpovědnosti do kódu, který vytvářejí.
en-cs
I know that there are a lot of people here from Facebook and from Google -- Larry and Sergey -- people who have helped build the Web as it is, and I'm grateful for that.
E di që ka plot nga Facebook-u dhe Google-i këtu -- Larry dhe Sergey -- persona që kanë dhënë ndihmesë në ndërtimin e Web siç është sot, dhe u qofsha falë për këtë.
en-sq
But we really need you to make sure that these algorithms have encoded in them a sense of the public life, a sense of civic responsibility.
ولی ما نیاز داریم که مطمئن شویم درک و فهم زندگی اجتماعی و حس مسئولیت شهروندی در این الگوریتم‌ها کد و وارد شده است.
en-fa
We need you to make sure that they're transparent enough that we can see what the rules are that determine what gets through our filters.
Մենք պետք է համոզվենք, որ դրանք բավականաչափ թափանցիկ են, որ մենք կարող ենք հասկանալ այն օրենքները, որոնք որոշում են, թե ինչպես է տեղեկատվությունը ֆիլտրվում։
en-hy
And we need you to give us some control so that we can decide what gets through and what doesn't.
ואנו צריכים שתתנו לנו שליטה מסויימת, כך שנוכל להחליט מה יעבור ומה לא.
en-he