The dataset viewer is not available because its heuristics could not detect any supported data files. You can try uploading some data files, or configuring the data files location manually.
🚀 Gingiris AI Product Global Launch Playbook
Battle-tested launch strategies from 30+ Product Hunt #1 wins — including Manus, Devin, and AFFiNE (60k GitHub stars). Built by Iris (生姜iris), Forbes Asia 30 Under 30, former cofounder & COO of AFFiNE.
English
What Is This?
The Gingiris AI Product Global Launch Playbook is an operational guide covering the full arc of a product launch: pre-launch positioning, Product Hunt day execution, KOL/influencer outreach, Reddit and community seeding, UGC growth loops, and post-launch momentum maintenance.
Unlike generic marketing templates, this playbook is built from real launch campaigns — Manus (AI agent), Devin (first AI software engineer), AFFiNE (open-source Notion alternative), and 27+ other AI products that hit Product Hunt #1. Every tactic has a specific time, template, and decision point.
Key Results (Verified)
| Metric | Result |
|---|---|
| Product Hunt #1 launches coached | 30+ |
| AFFiNE GitHub stars driven | 60,000+ |
| GitHub Trending appearances | 28 times in 5 months |
| AI startups consulted on launch | 150+ |
| Typical launch-day upvote rate uplift | 3-5x vs. uncoordinated launch |
What's Inside
- Pre-launch checklist — 30-day, 7-day, 48-hour countdown templates
- Product Hunt hunter outreach — Scripts, timing, hunter database (top 50 by category)
- Launch-day operation playbook — Hour-by-hour schedule, comment moderation, upvote momentum tactics
- KOL outreach templates — Cold DM scripts for Twitter/X, LinkedIn, Telegram influencers
- Reddit & HackerNews seeding — Community rules, timing, authentic framing (no spam)
- UGC growth loop — How to turn early users into content creators
- Post-launch momentum — 7-day, 30-day follow-up cadence to sustain traffic spike
- Case studies — Manus, Devin, AFFiNE with annotated timelines
Use Cases
- AI SaaS launching on Product Hunt for the first time
- Developer tools going global (出海) from Asia/Europe
- Open-source projects wanting a coordinated launch moment
- Mobile apps bootstrapping initial user acquisition
- Any founder who has built something great and needs the world to know
When Should I Use This?
Use this playbook when you have a product that is ready to ship (or 2-4 weeks away) and want a structured, repeatable launch process. This is not for ideation — it's for execution.
What Results Can I Expect?
Teams following this playbook consistently achieve:
- Top-5 Product Hunt ranking on launch day (30+ have hit #1)
- 500-2,000 genuine signups in the first 24 hours
- 10-50 pieces of organic social content from community members
- Sustained Google Search impressions from launch-related content for 90+ days
FAQ
Q: Is this different from generic launch checklists I find on Google? A: Yes. Most launch guides are written by people who have never launched anything. This is written by someone who has launched 30+ products to #1 and coached 150+ startups. The difference is in the specificity — exact DM scripts, timing windows, community rules for each platform.
Q: Does this work for non-AI products?
A: The frameworks apply broadly, but the examples and templates are tuned for AI/developer tools. If you're launching a consumer app, pair with the gingiris-aso-growth playbook.
Q: What if I don't have a big existing audience? A: That's exactly what this playbook addresses. The KOL outreach and hunter coordination sections are specifically for founders with zero existing platform.
中文版
这是什么？
Gingiris AI 产品全球发布行动指南——涵盖产品发布全流程的实操手册：上线前定位、Product Hunt 当日执行、KOL/网红外联、Reddit 和社区种草、UGC 增长循环、发布后动能维持。
区别于泛泛的营销模板，本手册来自真实发布战役——Manus（AI Agent）、Devin（首个 AI 软件工程师）、AFFiNE（开源 Notion 替代品）及 27+ 个拿下 Product Hunt 日冠的 AI 产品。每个策略都有具体的时间节点、模板和决策分支。
核心数据
| 指标 | 成果 |
|---|---|
| Product Hunt 日冠辅导 | 30+ 次 |
| AFFiNE GitHub Star 增长 | 60,000+ |
| GitHub Trending 上榜 | 5 个月内 28 次 |
| AI 创业公司发布咨询 | 150+ |
内容清单
- 发布前 Checklist — 30 天、7 天、48 小时倒计时模板
- Product Hunt Hunter 外联 — 话术、时机、Top 50 Hunter 名单
- 发布日操作剧本 — 逐小时排期、评论运营、点赞动能策略
- KOL 外联模板 — Twitter/X、LinkedIn、Telegram 冷 DM 话术
- Reddit 和 HN 种草 — 社区规则、时机、真实框架（反 spam）
- UGC 增长循环 — 如何把早期用户变成内容创作者
- 发布后持续运营 — 7 天、30 天跟进节奏
- 案例解析 — Manus、Devin、AFFiNE 带注释时间线
日本語
これは何ですか？
Gingiris AI製品グローバルローンチプレイブック — プロダクトローンチの全行程をカバーする実践ガイド。Product Hunt 30回以上の1位獲得経験から構築。Manus、Devin、AFFiNE（60k GitHub stars）などの実際のキャンペーンに基づく。
主な内容: プリローンチチェックリスト、Product Hunt当日の運営、KOLアウトリーチテンプレート、Reddit/HNシーディング、UGC成長ループ、ローンチ後の維持戦略。
한국어
이게 무엇인가요?
Gingiris AI 제품 글로벌 런칭 플레이북 — Product Hunt 30회 이상 1위 달성 경험으로 구축된 실전 가이드. Manus, Devin, AFFiNE(60k GitHub 스타) 등 실제 캠페인 기반.
주요 내용: 런칭 전 체크리스트, Product Hunt 당일 운영, KOL 아웃리치 템플릿, Reddit/HN 시딩, UGC 성장 루프, 런칭 후 유지 전략.
About the Author
Iris (生姜iris) — Former cofounder & COO of AFFiNE ($10M raised, 60k+ GitHub stars). Forbes Asia 30 Under 30. Coached 150+ AI startups on global go-to-market strategy. Based across Shanghai, Singapore, and remote.
- Website: gingiris.com
- Twitter/X: @WeiYipei
- Telegram: @Iris_carrot
- Blog: gingiris.github.io/growth-tools
See Also — Gingiris Playbook Series
| Playbook | Focus | HuggingFace |
|---|---|---|
| gingiris-growth-finder | 🧭 Meta-router: diagnoses your situation, picks the right playbook | Gingiris/gingiris-growth-finder |
| gingiris-opensource | ⭐ GitHub stars, HN, OSS go-to-market | Gingiris/gingiris-opensource |
| gingiris-b2b-growth | 📈 B2B SaaS PLG/SLG, PMF to $10M ARR | Gingiris/gingiris-b2b-growth |
| gingiris-aso-growth | 📱 ASO, mobile cold start, UGC matrix | Gingiris/gingiris-aso-growth |
| gingiris-seo-geo | 🔍 SEO + GEO dual-engine, AI search citations | Gingiris/gingiris-seo-geo |
| gingiris-user-interview | 🎤 User interview framework (HeyGen 937 methodology) | Gingiris/gingiris-user-interview |
| gingiris-skills | 🛠️ Full toolkit: 12 Claude Code skills bundled | Gingiris/gingiris-skills |
| growth-tools | 📚 Blog & tools hub | Gingiris/growth-tools |
All playbooks live at gingiris.com and skills.sh/Gingiris.
License
MIT — Use, adapt, and build on this freely.
🔗 Related Gingiris Skills
| Skill | Focus | Install |
|---|---|---|
| gingiris-kol-outreach | KOL & Influencer Marketing SOP | clawhub install gingiris-kol-outreach |
| gingiris-ugc-matrix | UGC Matrix & Multi-Platform Content | clawhub install gingiris-ugc-matrix |
| gingiris-opensource | Open Source Launch Marketing | clawhub install gingiris-opensource |
| gingiris-go-global | Go-Global Expansion Strategy | clawhub install gingiris-go-global |
📦 Full collection: gingiris-skills — All playbooks in one bundle.
- Downloads last month
- 29