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1
- ---
2
- license: cc-by-4.0
3
- task_categories:
4
- - tabular-classification
5
- - tabular-regression
6
- - time-series-forecasting
7
- language:
8
- - en
9
- tags:
10
- - synthetic
11
- - saas
12
- - business-intelligence
13
- - analytics
14
- - dashboards
15
- - startup
16
- - growth
17
- - mrr
18
- - cac
19
- - ltv
20
- - churn
21
- - marketing
22
- - tabular
23
- pretty_name: Solstice SaaS Growth Pack
24
- size_categories:
25
- - 1K<n<10K
26
- configs:
27
- - config_name: companies
28
- data_files:
29
- - split: train
30
- path: companies.csv
31
- - config_name: growth_metrics
32
- data_files:
33
- - split: train
34
- path: growth_metrics.csv
35
- - config_name: channel_performance
36
- data_files:
37
- - split: train
38
- path: channel_performance.csv
39
- - config_name: customer_segments
40
- data_files:
41
- - split: train
42
- path: customer_segments.csv
43
- - config_name: metric_definitions
44
- data_files:
45
- - split: train
46
- path: metric_definitions.csv
47
- - config_name: dashboard_suggestions
48
- data_files:
49
- - split: train
50
- path: dashboard_suggestions.csv
51
- ---
52
-
53
- # Solstice SaaS Growth Pack (Sample)
54
-
55
- **A dashboard-ready synthetic SaaS metrics dataset.** Import the 6 CSVs straight into any BI tool and have a credible SaaS growth dashboard in under 10 minutes — no cleanup, no modeling.
56
-
57
- Built by [Solstice AI Studio](https://www.solsticestudio.ai) as a free sample of a larger commercial pack. 100% synthetic — no real company, customer, or personal data.
58
-
59
- ## What's in the box
60
-
61
- | File | Rows | Grain | Purpose |
62
- |---|---|---|---|
63
- | `companies.csv` | 6 | company | Master dimension — 6 synthetic startups spanning 6 distinct growth narratives |
64
- | `growth_metrics.csv` | 540 | date × company | Daily revenue, MRR, customer counts, CAC, LTV, churn |
65
- | `channel_performance.csv` | 3,780 | date × company × channel | Marketing channel impressions, clicks, conversions, cost, attribution |
66
- | `customer_segments.csv` | 18 | company × segment | SMB / Mid-Market / Enterprise unit economics |
67
- | `metric_definitions.csv` | 7 | metric | Self-documenting formulas |
68
- | `dashboard_suggestions.csv` | 8 | chart | 4 starter dashboards with suggested axes |
69
-
70
- **Period:** 90 days. **Currency:** USD. **Dates:** ISO-8601 (`YYYY-MM-DD`). **Join key:** `company_id`.
71
-
72
- ## Growth narratives included
73
-
74
- Each company embodies a distinct SaaS growth profile — so dashboards show realistic variance instead of random noise:
75
-
76
- - **Steady PLG** — strong SEO/content/referral, efficient long-term growth
77
- - **Paid accelerator** — aggressive paid acquisition, higher CAC
78
- - **Enterprise lumpy** — quarter-end deal spikes, lower churn
79
- - **Seasonal B2C** — demand seasonality and periodic swings
80
- - **Churn recovery** — visible churn event followed by stabilization
81
- - **Capital infusion** — growth acceleration after mid-period expansion
82
-
83
- ## Why this dataset
84
-
85
- **Clean joins, zero cleanup.** Stable IDs, one clear grain per table, no null-heavy columns, no ambiguous foreign keys. Import order: companies → growth_metrics → channel_performance → customer_segments.
86
-
87
- **Pre-calculated SaaS metrics.** MRR, CAC, LTV, churn rate, conversion rate, CTR — all included, formulas documented in `metric_definitions.csv`. Users get to insight on first import.
88
-
89
- **Cross-table consistency.** Daily channel `conversions` sum exactly to `new_customers`. Daily channel `cost` sums exactly to `marketing_spend`. Active customer counts respect `prev + new − churned = active` on every row.
90
-
91
- **Realistic magnitudes.** Daily revenue reconciles to MRR over a month. ARR, LTV:CAC, and payback periods sit in credible SaaS ranges.
92
-
93
- ## Use cases
94
-
95
- - Instant demo dashboards for BI / analytics tools
96
- - User onboarding & first-value experiences
97
- - SaaS metrics dashboard templates
98
- - Product showcase & sales enablement
99
- - Analytics workflow testing (imports, joins, filters)
100
- - Startup & growth analytics education
101
- - Customer success & retention analysis
102
- - Marketing performance & attribution analysis
103
-
104
- ## Quick start
105
-
106
- ```
107
- companies.csv → dimension table
108
- growth_metrics.csv → primary fact (time × company)
109
- channel_performance.csv → secondary fact (time × company × channel)
110
- customer_segments.csv → segment roll-up
111
- ```
112
-
113
- Join key is `company_id`. All dates are ISO-8601. All currency is USD.
114
-
115
- **Suggested first dashboard: SaaS Growth Overview**
116
- - Line chart: `date` × `revenue`, filter by `company_name`
117
- - Dual-axis line: `date` × (`mrr`, `active_customers`), filter by `company_name`
118
-
119
- Full dashboard recipes in `dashboard_suggestions.csv`.
120
-
121
- ### Load with pandas
122
-
123
- ```python
124
- import pandas as pd
125
-
126
- companies = pd.read_csv("companies.csv")
127
- growth = pd.read_csv("growth_metrics.csv", parse_dates=["date"])
128
- channels = pd.read_csv("channel_performance.csv", parse_dates=["date"])
129
- segments = pd.read_csv("customer_segments.csv")
130
-
131
- # Monthly MRR per company
132
- monthly_mrr = (
133
- growth.assign(month=growth["date"].dt.to_period("M"))
134
- .groupby(["company_name", "month"])["mrr"].mean()
135
- .reset_index()
136
- )
137
- ```
138
-
139
- ## Data quality checklist
140
-
141
- - All foreign keys resolve (0 orphans)
142
- - No nulls in required columns
143
- - No negative revenue, spend, or counts
144
- - Derived metrics reproduce from inputs (mrr, cac, ltv, churn_rate, conversion_rate, click_through_rate)
145
- - Continuity invariant holds: `prev_active + new − churned = active` on every row
146
- - `impressions ≥ clicks ≥ conversions` on every channel row
147
-
148
- ## Schema
149
-
150
- See `SCHEMA.md` for full column definitions, join model, metric formulas, and synthetic profile documentation.
151
-
152
- ## License
153
-
154
- Released under **CC BY 4.0** — use freely for demos, research, internal tooling, education, and commercial templates. Attribution appreciated.
155
-
156
- Synthetic data only — no real company, customer, or personal information.
157
-
158
- ## Get the full pack
159
-
160
- This repo is a **6-company, 90-day sample**. The production pack scales to any company count (12 / 50 / 500+), any date range (1 quarter / 1 year / 3 years), any seed for reproducibility, custom growth-profile mixes, and custom industry / channel configurations.
161
-
162
- **Self-serve (Stripe checkout):**
163
- - [**Sample Scale tier — $5,000**](https://buy.stripe.com/7sY5kD2j85QTfSb5lfeEo03) — ~25K records, one subject, 72-hour delivery.
164
-
165
- **Full pack + enterprise scope:**
166
- - [www.solsticestudio.ai/datasets](https://www.solsticestudio.ai/datasets) — per-SKU pricing across Starter / Professional / Enterprise tiers.
167
- - [www.solsticestudio.ai/datasets](https://www.solsticestudio.ai/contact) — discovery call for custom seeds, industry / channel configurations, or BI-vendor onboarding partnerships.
168
-
169
- **Procurement catalog:**
170
- - [SolsticeAI Data Storefront](https://solsticeai.mydatastorefront.com) — available via Datarade / Monda.
171
-
172
- ## Citation
173
-
174
- ```bibtex
175
- @dataset{solstice_saas_growth_pack_2026,
176
- title = {Solstice SaaS Growth Pack (Sample)},
177
- author = {Solstice AI Studio},
178
- year = {2026},
179
- publisher = {Hugging Face},
180
- url = {https://huggingface.co/datasets/solsticestudioai/saas-growth-pack}
181
- }
182
- ```
 
1
+ ---
2
+ license: cc-by-4.0
3
+ task_categories:
4
+ - tabular-classification
5
+ - tabular-regression
6
+ - time-series-forecasting
7
+ language:
8
+ - en
9
+ tags:
10
+ - synthetic
11
+ - saas
12
+ - business-intelligence
13
+ - analytics
14
+ - dashboards
15
+ - startup
16
+ - growth
17
+ - mrr
18
+ - cac
19
+ - ltv
20
+ - churn
21
+ - marketing
22
+ - tabular
23
+ pretty_name: Solstice SaaS Growth Pack
24
+ size_categories:
25
+ - 1K<n<10K
26
+ configs:
27
+ - config_name: companies
28
+ data_files:
29
+ - split: train
30
+ path: companies.csv
31
+ - config_name: growth_metrics
32
+ data_files:
33
+ - split: train
34
+ path: growth_metrics.csv
35
+ - config_name: channel_performance
36
+ data_files:
37
+ - split: train
38
+ path: channel_performance.csv
39
+ - config_name: customer_segments
40
+ data_files:
41
+ - split: train
42
+ path: customer_segments.csv
43
+ - config_name: metric_definitions
44
+ data_files:
45
+ - split: train
46
+ path: metric_definitions.csv
47
+ - config_name: dashboard_suggestions
48
+ data_files:
49
+ - split: train
50
+ path: dashboard_suggestions.csv
51
+ ---
52
+
53
+ # Solstice SaaS Growth Pack (Sample)
54
+
55
+ **A dashboard-ready synthetic SaaS metrics dataset.** Import the 6 CSVs straight into any BI tool and have a credible SaaS growth dashboard in under 10 minutes — no cleanup, no modeling.
56
+
57
+ Built by [Solstice AI Studio](https://www.solsticestudio.ai/datasets) as a free sample of a larger commercial pack. 100% synthetic — no real company, customer, or personal data.
58
+
59
+ ## What's in the box
60
+
61
+ | File | Rows | Grain | Purpose |
62
+ |---|---|---|---|
63
+ | `companies.csv` | 6 | company | Master dimension — 6 synthetic startups spanning 6 distinct growth narratives |
64
+ | `growth_metrics.csv` | 540 | date × company | Daily revenue, MRR, customer counts, CAC, LTV, churn |
65
+ | `channel_performance.csv` | 3,780 | date × company × channel | Marketing channel impressions, clicks, conversions, cost, attribution |
66
+ | `customer_segments.csv` | 18 | company × segment | SMB / Mid-Market / Enterprise unit economics |
67
+ | `metric_definitions.csv` | 7 | metric | Self-documenting formulas |
68
+ | `dashboard_suggestions.csv` | 8 | chart | 4 starter dashboards with suggested axes |
69
+
70
+ **Period:** 90 days. **Currency:** USD. **Dates:** ISO-8601 (`YYYY-MM-DD`). **Join key:** `company_id`.
71
+
72
+ ## Growth narratives included
73
+
74
+ Each company embodies a distinct SaaS growth profile — so dashboards show realistic variance instead of random noise:
75
+
76
+ - **Steady PLG** — strong SEO/content/referral, efficient long-term growth
77
+ - **Paid accelerator** — aggressive paid acquisition, higher CAC
78
+ - **Enterprise lumpy** — quarter-end deal spikes, lower churn
79
+ - **Seasonal B2C** — demand seasonality and periodic swings
80
+ - **Churn recovery** — visible churn event followed by stabilization
81
+ - **Capital infusion** — growth acceleration after mid-period expansion
82
+
83
+ ## Why this dataset
84
+
85
+ **Clean joins, zero cleanup.** Stable IDs, one clear grain per table, no null-heavy columns, no ambiguous foreign keys. Import order: companies → growth_metrics → channel_performance → customer_segments.
86
+
87
+ **Pre-calculated SaaS metrics.** MRR, CAC, LTV, churn rate, conversion rate, CTR — all included, formulas documented in `metric_definitions.csv`. Users get to insight on first import.
88
+
89
+ **Cross-table consistency.** Daily channel `conversions` sum exactly to `new_customers`. Daily channel `cost` sums exactly to `marketing_spend`. Active customer counts respect `prev + new − churned = active` on every row.
90
+
91
+ **Realistic magnitudes.** Daily revenue reconciles to MRR over a month. ARR, LTV:CAC, and payback periods sit in credible SaaS ranges.
92
+
93
+ ## Use cases
94
+
95
+ - Instant demo dashboards for BI / analytics tools
96
+ - User onboarding & first-value experiences
97
+ - SaaS metrics dashboard templates
98
+ - Product showcase & sales enablement
99
+ - Analytics workflow testing (imports, joins, filters)
100
+ - Startup & growth analytics education
101
+ - Customer success & retention analysis
102
+ - Marketing performance & attribution analysis
103
+
104
+ ## Quick start
105
+
106
+ ```
107
+ companies.csv → dimension table
108
+ growth_metrics.csv → primary fact (time × company)
109
+ channel_performance.csv → secondary fact (time × company × channel)
110
+ customer_segments.csv → segment roll-up
111
+ ```
112
+
113
+ Join key is `company_id`. All dates are ISO-8601. All currency is USD.
114
+
115
+ **Suggested first dashboard: SaaS Growth Overview**
116
+ - Line chart: `date` × `revenue`, filter by `company_name`
117
+ - Dual-axis line: `date` × (`mrr`, `active_customers`), filter by `company_name`
118
+
119
+ Full dashboard recipes in `dashboard_suggestions.csv`.
120
+
121
+ ### Load with pandas
122
+
123
+ ```python
124
+ import pandas as pd
125
+
126
+ companies = pd.read_csv("companies.csv")
127
+ growth = pd.read_csv("growth_metrics.csv", parse_dates=["date"])
128
+ channels = pd.read_csv("channel_performance.csv", parse_dates=["date"])
129
+ segments = pd.read_csv("customer_segments.csv")
130
+
131
+ # Monthly MRR per company
132
+ monthly_mrr = (
133
+ growth.assign(month=growth["date"].dt.to_period("M"))
134
+ .groupby(["company_name", "month"])["mrr"].mean()
135
+ .reset_index()
136
+ )
137
+ ```
138
+
139
+ ## Data quality checklist
140
+
141
+ - All foreign keys resolve (0 orphans)
142
+ - No nulls in required columns
143
+ - No negative revenue, spend, or counts
144
+ - Derived metrics reproduce from inputs (mrr, cac, ltv, churn_rate, conversion_rate, click_through_rate)
145
+ - Continuity invariant holds: `prev_active + new − churned = active` on every row
146
+ - `impressions ≥ clicks ≥ conversions` on every channel row
147
+
148
+ ## Schema
149
+
150
+ See `SCHEMA.md` for full column definitions, join model, metric formulas, and synthetic profile documentation.
151
+
152
+ ## License
153
+
154
+ Released under **CC BY 4.0** — use freely for demos, research, internal tooling, education, and commercial templates. Attribution appreciated.
155
+
156
+ Synthetic data only — no real company, customer, or personal information.
157
+
158
+ ## Get the full pack
159
+
160
+ This repo is a **6-company, 90-day sample**. The production pack scales to any company count (12 / 50 / 500+), any date range (1 quarter / 1 year / 3 years), any seed for reproducibility, custom growth-profile mixes, and custom industry / channel configurations.
161
+
162
+ **Self-serve (Stripe checkout):**
163
+ - [**Sample Scale tier — $5,000**](https://buy.stripe.com/7sY5kD2j85QTfSb5lfeEo03) — ~25K records, one subject, 72-hour delivery.
164
+
165
+ **Full pack + enterprise scope:**
166
+ - [www.solsticestudio.ai/datasets](https://www.solsticestudio.ai/datasets) — per-SKU pricing across Starter / Professional / Enterprise tiers, plus commercial licensing, custom generation, and buyer-specific variants.
167
+
168
+ **Procurement catalog:**
169
+ - [SolsticeAI Data Storefront](https://solsticeai.mydatastorefront.com) — available via Datarade / Monda.
170
+
171
+ ## Citation
172
+
173
+ ```bibtex
174
+ @dataset{solstice_saas_growth_pack_2026,
175
+ title = {Solstice SaaS Growth Pack (Sample)},
176
+ author = {Solstice AI Studio},
177
+ year = {2026},
178
+ publisher = {Hugging Face},
179
+ url = {https://huggingface.co/datasets/solsticestudioai/saas-growth-pack}
180
+ }
181
+ ```